It's the most wonderful time of the year! No, the holiday season isn't here just yet – but Negroni Week 2021 is. The annual booze fest, which is put on by Imbibe Magazine and Campari, encourages restaurants and bars around the world to pour Negronis for a good cause from September 13–19.
Now in its ninth year, Negroni Week has raised a whopping $3 million for charities that support the environment, immigrant rights, mental health, racial equality, education, animals and so much more.
How's it work? To sign up, participating restaurants and bars select and donate to their charity of choice. They can return during and after Negroni Week to make additional donations. Many restaurants and bars opt to donate a certain percentage or dollar amount from every Negroni sold. For instance, Cindy's Rooftop in Chicago will be giving $2 from every Negroni sold to the Greater Chicago Food Depository, with the bar matching donations to make an even bigger splash.
Negroni Week is also a great time to try unique twists on the classic cocktail. In Vancouver, 3 Pourhouse is mixing up the Red Harvest Negroni, which includes Campari, gin, vermouth amaro, salted plum and yuzu tincture. At Melbourne bar Mr. & Mrs. P, guests can sip the Camparino, with coconut oil-washed Campari, thyme-infused vermouth, pineapple-infused gin, a pineapple-peach cordial and maraschino-almond essence.
Want to see which restaurants and bars are participating in your city? Take a look at the full list of Negroni Week venues – which span NYC, Buenos Aires, Berlin, Sydney, Munich and beyond. Then, prepare to raise your Negroni to a good cause!