Best bars in Hongdae

If you’re looking for a wine bar with a nice, homey atmosphere for a romantic dinner, Le Mere is the perfect candidate. Located in Mangwon-dong, this new bistro is already gaining popularity among hip couples, with its modern and chic interior: dim glow of lights, dark grey interior, plants hanging on the wall, flower decorations. The most important part: you can taste about 30 different wines, including natural wines (made without chemical and minimum technological intervention) selected by the owner, who has won the 2015 Korea Sommelier of The Year awarded by the world's best master sommeliers. Among the selections, we recommend the La Cuisine de ma Mere, a biodynamic wine made from 100% Cabernet Franc in Loire region priced at 60,000 won.

While you sip one of their “Zombie shots,” all of the lights go out all of the sudden and a group of zombies appear out of nowhere at a nerve wrecking sound of siren. They grab you, force you a long eye contact, dance to a Big Bang song then pour you a shot while you’re probably shivering with fear. Who doesn’t want that, right? While I consider there’s enough in my life that makes me fearful (which comes for free), if you enjoy horror and don’t mind being grabbed by creepy looking zombies, Noneun Zombie might be an alright place to visit, perhaps once. As the zombies don’t hang around in the bar, you need to sit at a table for a while—they’ll come out when you least expect it. While one downside is the fact that you need to order food with your drinks, the drinks here are pretty cheap, and their Bloody Zombie Chicken is actually not bad as fried chicken. All in all, and perhaps as expected, it’s a place that’s definitely for the gimmicks rather than a quality menu. Accordingly, you’ll go through a thorough I.D. check when you enter, on a level that’s unusual in Seoul. There is usually a pretty long line outside the bar around midnight, so if you want to avoid waiting in line you might want to visit before 10pm or after 1am. Would I go back? I'll just say that I had to get many more drinks (at a different bar) afterwards to learn to laugh again.

There is no question about the pairing of well-aged whisky and quality chocolate—this doesn’t only apply to wine. Suprisingly located in the midst of the raucous Hongdae university district (more specifically, the notorious alleyway near hookup hotspot Between Night n Music), d.still is staffed with skilled (and attractive) bartenders to boot. The menu exhibits their attention to detail, and paired with their quality cocktails sets the mood for fine dining. Miyeok seaweed in the winter, dureup shoots in the spring—d.still utilizes seasonal ingredients paired with the perfect cocktail. Audible treats include the likes of Keith Jarrett and Charlie Haden.

Craft One… Located in Yeonnam-dong, this bar opened last June combining good craft beer with a local flavors. Made by locals, they exemplify the next stage in Korea’s beer evolution. The vibe… While the bar feels young and vibrant, it’s quite devoid of decoration or daintiness. It’s not Itaewon and the crowd here has considerably many more Koreans, and more males than females. Trek out here for the Mingle (the beer), but not necessarily to mingle.   

Limix Lab has white walls, silver tables and silver chairs in a space that would look almost clinical if not for the shelves on the back wall full of glowing, multi-colored glass jars. These jars contain the centerpiece of Limix Lab’s menu: an array of infused vodkas including mint, grapefruit, yuza and Korean plum. Co-founder Ryu Joo-hyun was working at a traditional Korean alcohol company when he decided to try vodka in place of soju while making alcoholic infusions. He loved the result (the fruit flavors came through better), and later started Limix Lab with a friend. In addition to infused cocktails, you can also buy jars to take home. Not a fan of vodka? There’s a vanilla rum cocktail on the menu, as well as a selection of craft beer they made with their friends at Itaewon pub Pyrus.

Bali is well-known as a hotspot of surfing culture and beach lovers, having stolen the hearts of surfers and adventurers alike. It was only a matter of time before someone in Seoul took Bali beach culture as a theme for their venue—which is exactly what gastropub Bali Superstore has done. Stepping through the doors feels almost like stepping onto Kuta Beach, or at least like walking into a Balinese beachside eatery. Furnished with antiques and decor brought straight from the island, the shop is also decorated with fascinating pieces of art from Ubud, an art community in the center of the island known for its traditional culture. As for the menu, Bali Superstore sells satay skewers along with other local foods to go with their well-stocked beer selection.

The heart of Sangsu-ri is its eccentric, warm-hearted owner, a graying artistic soul with a passion for whisky and a penchant for chess. He takes his drinks seriously, spending three months biking through Scotland in search of top-notch whiskies. Back in Seoul, he sometimes hosts informal chess tournaments, as well as the occasional jazz concert (“whenever they drop by and feel like it”). The half-basement room is dark and a little cave-like, scattered with memorabilia, lit by candles and Christmas lights. Order a drink from the menu (handwritten ink on cardboard), preferably a whisky (there are many), and settle in (it’s affordable).

Club Evans which has been staying in the Hongdae area for almost a decade now, consistently offering quality jazz shows. Cocktail prices range between 5,000 won and 9,000 won, with 7,000 won - 15,000 won admissions, it's a great place to enjoy music and booze without draining your wallet. Every Monday and Tuesday, there is a jam session going on at the venue. Any artist and audience visiting the club can join to create a trio or quartet for the night. The session may start with a rather chaotic combination of sounds, but being able to observe and appreciate how a harmony is created throughout the course is part of the beauty found at Club Evans. Check the club website for schedules.