Hyundai Card Culture Project 5 Nights II : James Bay


When he was still unknown in 2000, an audience member took a video of his performance and put it up on YouTube. That later led to him signing with a major music label. Whether it’s luck or fate, we can’t say. But what we can say for sure is that it brought him straight into the spotlight, and now he’s won the Critics’ Choice Award at the Brit Awards this year. (As an FYI, Adele also previously won that award, so it’s no surprise what’s in store for James.) From minimalistic acoustic ballads, to alternative rock, his debut album chaos and the calm made it to the top of the U.K. album charts. This first concert of his is sure to be exciting.

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