Roe Ethridge is one of the most influential photographers of his generation, celebrated for a practice that fluidly moves between fine art and commercial imagery. Born in Miami in 1969 and based in New York, Ethridge has developed a distinctive visual language by repurposing techniques from fashion and advertising photography into the realm of contemporary art. His photographs, often still lifes or seemingly mundane subjects, create subtle tensions between reality and fiction, familiarity and estrangement. Collected by major institutions including MoMA, Tate Modern and the Guggenheim, his work consistently reveals how images construct meaning in both personal and cultural contexts.
‘Chanel History Collection by Roe Ethridge’ is an exhibition unveiling a body of work commissioned for Chanel Arts & Culture Magazine, launched in 2025. For this project, Ethridge was granted rare access to the House of Chanel’s Patrimoine archives and to Gabrielle Chanel’s preserved apartment at 31 rue Cambon in Paris. There he photographed objects that shaped Chanel’s artistic universe: a sculpted bust by Jacques Lipchitz, manuscripts by Pierre Reverdy, works linked to Salvador Dalí and Pablo Picasso, and even an ancient Egyptian funerary mask.
Reimagined through Ethridge’s lens and combined with contemporary props in his Paris studio, these images breathe new life into Chanel’s legacy as a visionary designer and patron of the avant-garde. The exhibition encourages dialogue between past and present, extending Chanel’s century-long commitment to artistic creation through the eyes of a photographer who thrives on reinvention.
