Noritake Suzuki is an acclaimed picture book author known for his wit, vibrant illustrations, and deep empathy for childhood wonder. Born in Hamamatsu in 1975, Suzuki got his big break with Ketchup Man in 2008 and has since captivated readers with hits like the Shigotoba, The Working Place of Japan Professionals series and the bestselling Big Pinch Picture Book, which earned him the top prize at the MOE Picture Book Awards in both 2022 and 2024.
From October 8 to December 7, the Play Museum in Tachikawa serves as host for the artist’s imaginative world by way of an exhibition based on Suzuki’s hit Big Pinch book series, which depicts the small yet dramatic ‘crises’ children face in everyday life.
Labelled ‘pinch entertainment’, it’s an immersive experience where you get to step into, play with and even create your own cartoon disasters. From oversized spilt milk to interactive ‘pinch’ games, the exhibition transforms anxiety into laughter.
Exclusive to this Play Museum exhibition are original sketches, early illustrations and hands-on installations that visitors of all ages can enjoy. For fans of imaginative storytelling and joyful problem-solving, this is a must-visit celebration of life’s little mishaps.