Peninsula in Pink

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Peninsula in pink
Mount Fuji
Peninsula in pink
Peninsula in pink
Peninsula in pink

In solidarity with breast cancer awareness month, iconic statues and buildings throughout the world have turned pink, with the Peninsula Tokyo once again joining the cause with its Peninsula in Pink campaign. Now in its ninth year, the campaign aims to raise awareness and provide funds to local charities spearheading the fight against breast cancer. For the second year in a row, the Peninsula are commissioning work under the Art of Pink theme, this year partnering up with China’s most celebrated avant-garde photographer and multimedia artist, Chen Man.

Ten Peninsula destinations around the world will be displaying the artist’s interactive ‘Nao Nao’ installations, which draw on the sensual photographs that have cemented Chen’s style and success. The photographs bear two superimposed pink dots, symbolising breasts and the colon, which visitors will be invited to scrape using Nao Nao bamboo sticks to unveil the image lying beneath.

In addition to the installations, the Peninsula Tokyo is offering afternoon tea sets (available daily 2.30pm-5pm) featuring sweet and savoury delicacies that complement Chen Man’s artistic concept. A ¥500 donation from the Pink Afternoon Tea course goes towards the Japan Breast Cancer Screening Society and the Keep A Breast Japan campaign.


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