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Serving up colourful and tasty pastries and cakes previously only sold in the French capital, this Parisian sweets shop made its Japan debut at Shinjuku's Isetan in October 2015, and has since managed to capture the hearts of countless Tokyo sweets fiends. Hugo & Victor are now turning up the heat with this Omotesando 'concept store', complete with a café dealing in savoury organic edibles, wine, tea and more. You'll also want to take a look at the shop's selection of additive-free macarons and certifiably eco-friendly chocolate bars.