The revered Jugetsudo tea brand, launched in 1980, originally started off as a dried seaweed supplier in 1854. Today, it has two stores in Tokyo and one in Paris. The brand is inspired by the concept of chazen ichimi, which believes that Zen and traditional tea ceremony are essentially the same thing.
Jugetsudo’s stunning flagship store in Tsukiji is designed by Japan’s star architect Kengo Kuma. The interior takes design references from nodategasa, the traditional parasols used at outdoor tea ceremonies. The warm and Zen atmosphere is achieved through curved bamboo lattices resembling the shape of the aforementioned parasol.
Here you can shop for a variety of premium tea such as the brand’s signature Hyakunen no Haru sencha green tea. There’s also a café where you can sit down for tea and matcha-based sweets while taking in the soothing vibe of the store.