Sega 65th The Limited Shop

The pop-up features dozens of never-before-seen items produced specifically for the event, ranging from keyrings and acrylic stands to T-shirts, caps and other apparel.

The extensive collection spans the gamut of Sega’s many games and characters over the years. Merch starring everyone’s favourite blue hedgehog abounds, natch, but you’ll also find items featuring the likes of Like a Dragon / Yakuza, Sakura Wars or the incredibly obscure cult-classic life simulation game Roommania #203, made for the Sega Dreamcast in 2000, among others.

You’ll also find items created through artistic collaborations with the Sega brand. Five international and local artists showcase their work, including Italian twin-brother visual artists Lugosis & Strato and acclaimed painter Shohei Ochiai, who has previously collaborated with American singer-songwriter and music producer Pharrell Williams.

‘Sega 65th The Limited Shop’ takes place at the ‘Park in Park’ space of Miyashita Park in Shibuya until May 28 and is open daily from 11am to 9pm (11am to 6pm on the last day).