South Korean digital art and design firm D’strict is joining hands with Sanrio to bring a popular interactive exhibit to Japan for the first time after a successful run in Seoul last year. Utilising the latest digital media technologies, the hotel-themed exhibition in Shinjuku’s Tokyu Kabukicho Tower takes you on a photogenic and immersive journey through 11 themed areas in the imaginary hotel, with characters such as Hello Kitty, My Melody, Kuromi, Cinnamoroll and Pompompurin appearing in their own dreamy, fairytale-like rooms.
While the full details are still under wraps, expect to see a plentiful line-up of exclusive Sanrio merch, including Hotel Floria room key charms, hotel sticker sets and travel-themed accessories.
The exhibition space is located on the fourth floor. Tickets are now on sale via Eplus.




