Of all of Tel Aviv's quaint pockets, Neve Tzedek (historically, the White City's very first neighborhood) is hard to beat with its certain je ne sais quoi. Whether you like it or not, it has recently been claimed by the Frenchies, and its main rue, Shabazi Street, is a runway housing boutiques rife with designer Parisian labels, upscale housewares, fancy jewelry shops, and even a specialty macaron vendor. The price tags may be steep, but the area is a walker's paradise for perusing and people-watching. If you take Shabazi all the way down, you'll hit even more local shopping at Hatchana, and if all that credit card swiping has worked up your appetite, there are as many places to wine and dine in the area as there are shops.
A shopper's guide to Neve Tzedek
One of the principal labels is Cire Trudon, a French company that has specialized in perfuming homes and candle making since 1643. The candles are made of natural materials in traditional shapes, each with a story and illustration by a famous French illustrator and a signed certificate attesting to when and by whom it was made. You won’t find vanilla scented versions here, but rather unexpected options like leather, tobacco, and rain. Also in the shop: Spectacular furniture from designer Jonathan Adler and two especially impressive Tom Dixon collections – one for the office and the other for the bar.
The gorgeous building housing Numéro 13 is more than 100 years old, housed in two apartments connected by a shared patio, showering the space with light. Elise, the shop’s owner and a respected figure in the local retail world, also owns Boutique Elise, located just down the street. The huge space gives way to a curated mix (there’s even a hairdresser in one of the open spaces).The wares are dripping with European chic and artful taste, but expect to spend a pretty shekel.
For the uninitiated, Fine Lab is the local label from neighbors, friends, and partners-in-crime and design Rinat Gabi Abromovich and Li-Mor Moraver. You won’t find any color here that’s outside the holy trinity of black-white-gray, but you’ll get fun graphics and decorative accents. The shop is situated in an enchanting private house far from the street and the brand has recently added a clothing line made from 100% organic cotton, including blouses, dresses and knitted hooded scarves, plus furniture – sofas, easy chairs, and dining chairs with removable and washable covers. The bed linens are especially covetable.
The Shani family opened as a fabric store nearly a decade ago. Badim offers a range of textiles, including clothing, pillows, scarves, bedspreads, carpets, curtains, bags and jewellery. All handmade in a variety of prints and patterns, including viscose, wool, cotton, silk and chiffon, the store contains everything needed for updating any home or wardrobe. Located in the sunny Neve Tzedek enclave, colour and comfort are key in this family-founded shop. With an Israeli heart infused with inspirational touches from the Netherlands and India, Badim offers unique products that instantly add a pop of colour. One of the fun things in the store is that there are always discounts. On the pillow front, for example, there’s a wall that permanently offers 1+1. When we visited, lamb’s wool blankets and pillowcases were also going for attractive prices.
Designers Einat and Tamar are the magic behind this charming Neve Tzedek boutique. Each piece of jewelry is handcrafted and goes through a painstaking process to insure its perfection. Their collection includes pieces which blend precious stones with coins, antique gems with ancient Hebrew engravings. Einat and Tamar have put so much love and attention into the work, and it is clear when taking an up-close look at the finished products. Take a stroll through beautiful Neve Tzedek and pop into this dazzling store.
Orit Ivshin and her partner Giora Ivshin are blending the old with the new in their stunning jewelry pieces. It is only fitting then, that they have chosen Tel Aviv’s very first neighborhood as their home base. Nestled in the picturesque neighborhood of Neve Tzedek, on the main Shabazi shopping street, the Studio specializes in fine contemporary jewelry, setting colorful precious stones and diamonds inside 18k gold earrings, rings, necklaces and bracelets. If you’re searching for one of a kind piece to pass down from generation to generation, this family run studio has just the heirloom you’re looking for.
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