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Sigrid, press 2017
© Francesca Allen

What’s the deal with Sigrid?

Get to know this outspoken Norwegian pop star in the making

By Nick Levine
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Sigrid… isn’t that Harry Potter’s mate?
You’re thinking of Hagrid. Sigrid is a 20-year-old singer-songwriter from Norway who’s being tipped as a future pop superstar.

Steady on. Why are people getting so excited?
So far Sigrid’s only released one EP, but every track’s a solid gold keeper. You need to hear ‘Don’t Kill My Vibe’, a firecracker of a pop song which features one of 2017’s most anthemic choruses.

It’s a banger, then?
Sigrid actually wrote it after enduring a painful songwriting session with a patronising middle-aged dude who underestimated her talent. So to be precise, it’s a revenge banger.

Okay, so this Sigrid’s got a bit of grit about her.
Definitely – and ‘Don’t Kill My Vibe’ is no one-off. Check out her equally fierce track ‘Plot Twist’, on which she tells some dumb schmuck who wasted her time: ‘Do you need me to spell it out loud? You screwed it up!’

Ouch!
Ouch indeed. But she also shows a more reflective side on ‘Dynamite’, a lovely melancholy piano ballad about the sacrifices she’s had to make to pursue a pop career.

To be fair, it sounds as though it’s paying off.
For sure. And the Sigrid buzz has grown even louder after her storming set at Glastonbury.

Yeah, but I couldn’t get tickets for Glasto. Kill my vibe, why don’t you! 
There’s no need to sulk: Sigrid’s playing headline shows in London this Wednesday and Thursday. This is your chance to catch her in a relatively intimate venue while you still can.

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