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‘In the sunshine, in the rain, in the dark or in the day, all you need’s on the Champs-Élysées.’ So crooned Joe Dassin on the magnificently cheesy ‘Les Champs-Élysées’ back in 1969. Today this grand avenue must still rank among the most fashionable (and outright eclectic) streets in Paris. A whole host of mainstream fashion brands – Banana Republic, Levi’s, Hugo Boss, Abercrombie & Fitch and even Marks & Spencer – have chosen to locate their flagship stores on the Champs, which after a slightly déclassé period in the ’90s has once again become the city’s epicentre of consumer chic. Looking for an upmarket souvenir? Keep ahead of the curve with our guide to the best places to shop on the Champs-Elysées right now.
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