For all its multicultural prowess, San Francisco has never done Jewish deli successfully. All that changed in 2012 with the opening of Wise Sons, and you can hear the echo of a million Jewish mothers shouting “mazel tov.” Evan Bloom and Leo Beckerman have not only nailed it, but done so in a uniquely Northern California way with reinterpreted classics such as house-smoked pastrami on rye with handmade pickles, just-salty-enough chopped liver, and rich, veggie-filled matzo ball soup (self-deprecatingly described as “not as good as your bubbe's”). The amazing burger, made with a mix of ground chuck and pastrami, is schmeared with beet-horseradish spread and served on a challah bun. For brunch, try the L.E.O.—scrambled eggs, lox and caramelized onions with a bagel from Oakland's Beauty Bagels. And don't leave without a sample of the chocolate babka, made with Guittard chocolate.
|Venue name:||Wise Sons Delicatessen||Contact:|
3150 24th St
|Cross street:||at Shotwell St|
|Opening hours:||Wed–Fri 8am–3pm; Sat, Sun 9am–3pm|
|Transport:||Bus 12, 48, 67|