Wise Sons Delicatessen

Restaurants, Delis Mission
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Wise Sons Delicatessen
Photograph: Courtesy Creative Commons/Flickr/ Niall Kennedy
Pastrami reuben

For all its multicultural prowess, San Francisco has never done Jewish deli successfully. All that changed in 2012 with the opening of Wise Sons, and you can hear the echo of a million Jewish mothers shouting “mazel tov.” Evan Bloom and Leo Beckerman have not only nailed it, but done so in a uniquely Northern California way with reinterpreted classics such as house-smoked pastrami on rye with handmade pickles, just-salty-enough chopped liver, and rich, veggie-filled matzo ball soup (self-deprecatingly described as “not as good as your bubbe's”). The amazing burger, made with a mix of ground chuck and pastrami, is schmeared with beet-horseradish spread and served on a challah bun. For brunch, try the L.E.O.—scrambled eggs, lox and caramelized onions with a bagel from Oakland's Beauty Bagels. And don't leave without a sample of the chocolate babka, made with Guittard chocolate.


Venue name: Wise Sons Delicatessen
Address: 3150 24th St
San Francisco

Cross street: at Shotwell St
Opening hours: Wed–Fri 8am–3pm; Sat, Sun 9am–3pm
Transport: Bus 12, 48, 67
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