Alemany Farmers’ Market

Set in a decidedly untouristy part of town, the 71-year-old Alemany Farmers' Market—the first one in California—offers an amazing variety of regional produce at extremely affordable prices, giving rise to its moniker as the “people's market.” Initially established as a Victory Garden during World War II to support regional family farms, Alemany has continued its “eat local” mission every Saturday, frequented by vendors who have been selling there for several generations. Open from dawn to dusk, the market sells every sort of fruit and vegetable imaginable—crookneck squash and parsnips to hot chili peppers, pluots and pomegranates—as well as prepared foods from a variety of ethnic purveyors.