A man’s best friend is his dog, so when you take your best pal out, you know you have to do so in style. Providing all of the most stylish wear for your canine companion is Betters, a company that specializes in fashionable apparel for small to medium sized dogs. They sell everything from onesies, vests and t-shirts to leashes, collars and food. Betters, the company, even makes snacks, such as dried anchovies and octopus, which are common ingredients for popular Korean side dishes. While products from the Betters brand can be found in department stores all over the country, they also have their own shop on this street in Saerosu-gil. Here, doggie-experts and a small terrier named Doo-doo will greet you. Bring your dog while you’re at it because the place is, as you can imagine, quite pet-friendly.