Fujimoto-san is the internet’s current favourite rags-to-riches story. From homelessness to meme stardom, to launching his own crypto coin, he’s captured both hearts and wallets worldwide.
This Saturday, Fujimoto-san drops the second collection of his label, Fujimoto by Fujimoto, hosted at one of the city’s fashion staples – Nubian Harajuku. Reception opens at 11am, with a -party featuring live performances and local DJs soundtracking the chaos. If the first release was any indication, expect a sellout.