You will no longer have to shuffle through the rainbow of colors when digging into a Starburst pack to find your favorite flavor: strawberry. Wrigley, Starburst's parent company, announced that it will begin releasing all-pink packs for a limited time starting April in both single stick versions ($.99) and larger formats ($3.19) at retailers including Amazon, H-EB, Kroger, Meijer, Target, Walgreens and Walmart.
"While everyone has a favorite flavor or color of Starburst, pink has always risen to the top for our fans," said Michelle Green, a Starburst spokesperson. "From memes about relationships to sharing photos of excitement when getting a pink Starburst, over half of all references to Starburst on social media are about pink Starburst."
This isn't the company's first foray into specialty packs: Back in 2008, Wrigley released bags of only pink and red Starburst candies—of which we personally devoured only the pink ones.