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George Floyd
Photograph: Change.org

A hologram of George Floyd will tour the South and replace "Confederate memories"

The pre-established route mimics the one taken by the 1961 Freedom Riders.

Anna Rahmanan
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Anna Rahmanan
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The George Floyd Foundation and Change.org teamed up to honor the late Floyd in a beautifully unexpected way: a hologram of the 46-year-old African American man will stop at five sites all around the South. 

Dubbed the George Floyd Hologram Memorial Project, the effort "seeks to replace the monuments of racist confederate memory with symbols of solidarity and justice," said Change.org senior campaigner Sylvia Rolle in a statement released to the NY Daily News.

Set to stop in North Carolina and Georgia, among other Southern states, the hologram's route will mimic the one taken by the 1961 Freedom Riders, civil rights activists that fought to end segregation on public transportation.

Last week, Floyd's own family unveiled the project during a preview at the Jefferson Davis memorial in Richmond, where protesters took down a statue of former president of the Confederacy Robert E. Lee back in June.

"Since the death of my brother George, his face has been seen all over the world," Floyd’s brother Rodney Floyd said in a statement from Change.org. "The hologram will allow my brother’s face to be seen as a symbol for change in places where change is needed most."

The traveling art piece was designed by Kaleida Hologram Co. and is made up of a series of fireflies that merge into a 3D picture of Floyd alongside a series of graffiti that call out to the various murals that have sprung up all around the world to memorialize Floyd and protest police brutality.

Announcing the installation, a note on the Change.org website reads: "This week, a hologram of George Floyd is traveling the Southern U.S. in place of symbols from our nation's confederate past. The project aims to replace monuments of a racist history with symbols of justice and equality for all. Nearly 1,800 confederate monuments remain across the U.S." Change is, indeed, coming.

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