While the Austrian capital is full of incredible museums, marvellous attractions and genre-defining coffee culture, there is something about the best shopping in Vienna that puts a smile on the face. You can find nigh on everything here, from the perfect souvenir to the piece that pulls a wardrobe together, and it all seems to come wrapped up in a style that is undeniably of its place. All the big boys are here, but dig a little deeper and you’ll uncover a world of independent antique stores, old-world bookshops and artsy boutiques.
All budgets are catered for, from the luxury stores of the centre to the conveyor belt of bargains that is the Naschmarkt flea market. To cut a long story short, Vienna is one of Europe’s great shopping cities. Don’t miss out.
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