An in the know guide to Tchernichovsky Street

Sabich that has stood the test time, sandwiches that are about to, what more could a local ask for?
Dan Perez
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If you ask the locals, the street that parallels King George, borders Gan Meir, and populates the city with the best sabich in town (don't tell Sabich Frishman) has always been hot, but the opening of some intriguing new places has recently boosted its street cred. That being said, we've whipped up an in the know guide to Tchernichovsky Street – from longstanding establishments to the next new sandwich craze.

Tchernichovsky Street: everything you need to know

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Sabich Tchernichovsky
© Alex Geller
Restaurants, Fast food spots

Sabich Tchernichovsky

icon-location-pin Tel Aviv City Center

Effi, the Sabich savant  who invented the shop's secret recipe, abandoned the place, but Sabich Tchernichovsky certainly has not taken a hit. They continued serving up the same fluffy pitas, filled with thin slices of eggplant, boiled potato, and hard-boiled egg. The ingredients are gently layered one-by-one with the utmost of care, making this sabich the most aesthetic dish in the city – more than worthwhile if you're willing to brave the insufferable line. While the shop offers variations on the original, there's nothing like a traditional order. After all, it's written in their mantra: "There's no such thing as a sabich without eggplant."

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Falafel Benin
Courtesy of PR
Restaurants, Israeli

Falafel Benin (Johnny's Falafel)

icon-location-pin Tel Aviv City Center

The photographs of the couple who set up this falafel shop are already faded, and their family still marvels at the establishment that continues to draw in hardcore regulars addicted to those crispy-on-the-outside, soft-on-the-inside balls of joy. We believe that it's the spices and cabbage accoutrements that are doing the job. Johnny's Falafel also offers a gluten-free option (NIS 17 per serving).

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3
Eshet Chayil (woman of valor)
Courtesy of PR
Shopping, Thrift stores

Eshet Chayil (woman of valor)

icon-location-pin Tel Aviv City Center

Those who are not yet tired of the vintage trend of clothes soaked in memories of others must come to this store. This is not a second hand purchase by weight sort of hole in the wall, but rather a meticulously designed shop, where every item receives special attention and is sold at a manageable price. Except for 1970s-style sweaters or shirts designed to expose your 'effortless' hipster attitude, you can find jeans, jewelry, sunglasses, and shoes.

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Cafe Bezalel
© PR
Restaurants, Cafés

Café Bezalel - Tel Aviv

icon-location-pin Tel Aviv City Center

This charming café has a range of clientele from university and high school students to senior residents playing backgammon. With extremely tasty coffee, a simple and affordable classic Israeli menu, and ample indoor and outdoor seating, come have a simple and fresh meal and feel like a true Tel Avivian. Known as the type of café that manages to cook even the most basic of meals in an innovative and exceptional way, Café Bezalel is a sanctuary of freshness in the bustling streets of Tel Aviv. With vegan and vegetarian options, a fabulous “café hafuch” (cappuccino) and a quaint yet quirky interior,  Café Bezalel is perfect for an early breakfast or afternoon Shakshuka. So get your local on and take a break like a true Tel Avivian in this classic spot.  

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5
The Photo House
© PR
Attractions, Historic buildings and sites

The PhotoHouse

icon-location-pin Tel Aviv City Center

There is something so whimsical about looking at old photographs; the colors, (or lack thereof), the fashions and trends, the expressions of people you will never meet, but who may be connected to your ancestry somehow. Thankfully, Israel's impressive progression has been well documented - and The Photohouse's archives are here to prove it. First opened on Allenby Street in 1936, the Photohouse has a massive collection of negatives numbering close to a million images, and today, the shop houses one of the country’s most monumental private archives of historical photographs, recounting the story of Israel's past, and bursting with nostalgia. For those searching for a unique gift, any of the images can be blown up into huge posters, magnets and more. Plus, framing is also available on-site. This store is a must-visit for anyone who loves photography and history. 

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Tchernichovsky 6
© Dan Perez
Restaurants, Portuguese

Tchernichovsky 6

icon-location-pin Tel Aviv City Center

Nestled on the stylish and peaceful Tchernichovsky Street, just a stone's throw from Carmel Market and the bustling pubs of Allenby, the romance of Tchernichovsky 6 lies in its open space and mesh of Israeli and European seaside culture. A stickler for detail and a lover of all things exclusive, chef Eyal Meron offers a fresh wide-ranging menu with a variety of tastings that differ daily. From seafood to meat, salads and soups, revel in Tchernichovsky 6’s mix of exclusive Portuguese wines imported specifically for this restaurant. It’s one of a kind.

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7
Porto - Wine Bar
© Anatoly
Nightlife, Alternative nightlife

Porto - Wine Bar

icon-location-pin Tel Aviv City Center

It's time to get an intimate taste of old world Portugal in a wine bar and shop specializing in wines importing from the European countryside. Even wine lovers trip up on recognizing the names of some of the Portuguese wines offered here. Definitely worth a bottle or two or four.

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In the area? Check out our detailed guide to King George Street
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