Reminiscing about that trip you took this year? Same. It’s been a pretty great year for travel – there’ve been celestial events, city-wide celebrations, the opening of hotly anticipated attractions like the mighty Grand Egyptian Museum and the emergence of new Euro summer hotspots.
Turns out, we’re not the only ones looking back on the year in travel. Travel company eDreams ODIGEO has taken a deep dive into 2025’s most popular bookings and searches across key European destinations and the US, revealing exactly where, when, and for how long people were travelling this year.
According to their data, Barcelona was the most-booked destination globally in 2025, followed by Paris, Mallorca, Madrid and London. We can’t say we’re surprised: Spain is on track to overtake France as the world’s most visited destination, and Barcelona is by far its most popular city break.
There’s a reason people are so drawn to the Catalan capital, despite its issues with overtourism. There’s a seemingly endless amount of things to do, from taking in the intricate works of Gaudí to nosing around weird and wonderful museums. Throw in tapas, world-class cocktail bars and the beach, and you have a pretty perfect long weekend sorted.
All 10 of the world’s most-booked destinations were European cities. Here’s the full list.
The most-booked travel destinations in 2025
- Barcelona
- Paris
- Palma de Mallorca
- Madrid
- London
- Rome
- Istanbul
- Lisbon
- Amsterdam
- Malaga
However, search data tells a slightly different story. London topped the global list of the most searched-for destinations, according to the report, followed by Paris, New York, Tokyo and Bangkok.
The UK capital ranked second in searches from Italians, the French, Portuguese and Spanish, and sixth overall for searches from the US. Brits themselves searched mostly for Paris (the French capital is only a hop away on the Eurostar, after all).
The most searched-for travel destinations in 2025
- London
- Paris
- New York
- Tokyo
- Bangkok
- Barcelona
- Rome
- Milan
- Madrid
- Istanbul
Elsewhere in the report, eDreams ODIGEO looked into the average length of stay booked by customers this year. The report found that 3-4 days was the sweet spot for most travellers, with 32 percent of customers booking a trip of this length. Long live the long weekend, eh?
It looks like most of us are booking on a whim, too – most trips (54 percent) were booked under 30 days in advance.
So, there you have it – the most popular travel destinations in 2025. Once again, the European city break reigns supreme – here are some of our favourites.
Did you see that this European country was named the world’s safest travel destination in 2026?
Plus: The world’s best hotels have officially been crowned for 2025.
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