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Calling all Cremia fans: super silky, rich and creamy Cremia cones are being handed out for free this weekend from July 3 to July 5. Coinciding with Japan’s ‘Soft Cream Day’ on July 3, ice cream manufacturer Nissei is hosting the three-day pop-up at ZeroBase Shibuya.
The pop-up will feature exhibits where visitors can learn about the history and culture of soft-serve ice cream. Those who answer a simple quiz correctly will receive samples of three Cremia varieties: the original soft serve in its signature langue de chat cone, plus the matcha-flavoured 'Cremia the Matcha' and the chocolate 'Cremia the Chocolat', the latter two served in mini cups. What's more, you can snap a photo at the pop-up and share it on social media with the hashtag #SoftServeIceCreamDay to receive a free Cremia cone sticker.
Cremia cones elevate the soft-serve experience with their velvety, luxurious texture, achieved by carefully blending fresh cream and raw milk from Hokkaido. The flavour is fine-tuned using a blend of four types of sugar selected from 20 varieties. The signature langue de chat cone completes the experience, offering a crisp texture that melts delicately in your mouth.
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