The pandemic has stripped us of many earthly pleasures, including the ability to sip a beer in a crowded bar and to scream-sing at a massive concert. But here's an unexpected toll of 2020: McDonald's all-day breakfast menu.
Back in March, the fast food chain stopped serving its signature breakfast items all day. It was a tough but understandable decision that streamlined its operations during a chaotic time. But Business Insider points out that after six months, diners still aren't able to get an Egg McMuffin or an order of Hotcakes whenever they'd like. Cue the Twitter storm.
Yeah so, @McDonalds confirming that they got rid of all day breakfast means that I've confirmed that I have no reason to go to McDonald's after 10am... ever. #AllDayBreakfast pic.twitter.com/ApTNK3Dohs— Sean (@SeanMBrotherton) September 22, 2020
So McDonald’s doesn’t have all day breakfast anymore. pic.twitter.com/J7yVNzowkw— Evan Haley (@eshaley63) September 23, 2020
And though it may seem easy enough to restart all-day service and dish out hash browns day and night, several McDonald's employees and franchise owners told Business Insider that they frankly don't want to, citing the fact that it slows down daily operations and creates more work for already busy employees.
When asked to comment on the matter, McDonald's couldn't provide a definitive answer, noting that the decision is still under consideration.
"We removed All Day Breakfast from the menu to simplify operations in our kitchens, which we saw provided better speed of service and order accuracy," a McDonald's spokesperson said in a statement via email. "As McDonald’s and franchisees evaluate if and how we bring All Day Breakfast back to our menus, we want to ensure these improvements will remain consistent for our customers. Any final decision will be made in partnership with our franchisees, based on consumer demand, and designed to drive the business while minimizing operational disruptions."
For now, set an alarm clock if you're hoping to start your day with a Sausage McGriddle and hash browns.
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