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Summer isn't over yet, but things are about to cool down—deliciously. On Tuesday, August 18, ICEE is kicking off a brand-new annual tradition: National ICEE Day. Designed to give summer one last epic send-off before back-to-school season takes over, this inaugural celebration comes with a sweet perk—free slushies at more than 1,800 spots nationwide. It's a chill, red-and-blue celebration that you won't want to miss.
For nearly six decades, ICEE has been a summer staple—those iconic machines, the unmistakable squeak of the straw before brain freeze ensues and the legendary tongue-dying powers of Cherry and Blue Raspberry. Now, the brand is giving back to generations of fans with this new tradition designed to beat the August heat for free, just when you need it most.
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More than 1,800 participating locations across the country are handing out free small ICEEs (while supplies last) for National ICEE Day. Swing by participating Walmart Fuel or Krystal locations where no purchase is necessary to snag your free treat. You can also score your free ICEE with admission at participating Urban Air Adventure Parks or with a valid movie ticket at participating AMC Theatres and Regal Cinemas.
Whether you’re a lifelong fan never passes up the opportunity to indulge in the coldest drink in tow or you’re introducing someone special to their very first red-and-blue swirl, August 18 is the day to enjoy an ICEE.
But a free ICEE isn't the only thing the brand is giving away. ICEE is also running an exciting ICEE Day Challenge Sweepstakes. If you snap a photo of your free drink on August 18, share it on your Instagram or Facebook story with the hashtag #NID2026 and tag @TheICEECompany, you’ll be entered to win awesome ICEE merch and—the ultimate prize—an At-Home ICEE Machine.
So mark your calendars for Tuesday, August 18 and get ready to celebrate the chillest day of the summer.