Chicago-based Cards Against Humanity brought back its annual holiday tradition this year, offering eight "sensible" gifts for Hanukkah. Participants were able to throw down $15 to the makers of the raunchy card game in return for eight gifts (delivered throughout December) that turn the conventional materialism normally associated with the holiday season on its head. About 150,000 people signed up for the campaign.
The first three gifts were each a pair of socks, which (depending on the quality) are already worth $15. The fourth gift invested a dollar from each subscriber into the "Cards Against Humanity US Treasury Inflation Protected Securities Fund." On the fifth night, however, CAH decided to donate $150,000 of the proceeds to Chicago's NPR station WBEZ. Anyone who's a regular listener of the station knows that a donation of this magnitude is a pretty big deal. WBEZ, and NPR in general, relies on member donations to fund its programming throughout the year (as anyone who tunes in during a fund drive quickly realizes). Everyone who subscribed to the sensible gifts promotion is now a member of the station for 2016 which, according to Cards Against Humanity, includes an hourlong interview on This American Life (keep on dreaming).
So, kudos to Cards Against Humanity. It's good to see that they're helping make Chicago radio less terrible. I mean, listening to 670 The Score feels a lot like taking a shower in week-old Italian beef drippings.