Get us in your inbox

Search

Under Armour Brand House

  • Shopping
  • Streeterville
  • price 3 of 4
  1. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
  2. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
  3. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
  4. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
  5. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
  6. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
  7. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
  8. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
  9. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
  10. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
  11. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
  12. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
  13. Photograph: Martha Williams
    Photograph: Martha WilliamsUnder Armour
Advertising

Time Out says

With 30,000 square feet of space, 23.5 million LED lights, a living wall inspired by Wrigley Field and a 700-square-foot jumbotron cube, the Under Armour Brand House off of Michigan Avenue goes big for a brand known for its form-fitting sportswear. The brand's largest store in the world, the Under Armour Brand House stocks everything from its signature Armour base layer to its fishing and hunting ranges (featuring scent-control clothing) as well as a unique wearables bar.

Aside from its stock, the Brand House earns its name by offering a full brand experience rather than just a consumer one. Visitors are welcome to stay in the store (it even has free charging stations for your phone) and experience the wealth of interactive features inside: Astroturf on the upper floor allows customers to not only try on but try out cleated shoes, while a youth-oriented "What's the Record?" experience allows kids to see how they stack up against Under Armour athletes with a jumping and power test and more basic measurements.

Details

Address:
600 N Michigan Ave
Chicago
60611
Cross street:
at Ohio St
Transport:
El: Red to Grand. Bus: 2, 3, 10, 26, 143, 146, 147, 148, 151, 157, 850, 851, 855.
Opening hours:
Mon-Sat 10am-9pm; Sun 11am–7pm
Do you own this business?
Sign in & claim business
Advertising

The best things in life are free.

Get our free newsletter – it’s great.

Loading animation
Déjà vu! We already have this email. Try another?

🙌 Awesome, you're subscribed!

Thanks for subscribing! Look out for your first newsletter in your inbox soon!