Can Marketing Save Lives?

Advertising can make us do many things we later regret, like buying a spiraliser or a puff-ball skirt. But it can also be flat-out good for our health, even - and this is no exaggeration - saving lives. London's Museum of Brand's documents the indefatigable work of Public Health England and their era-defining campaigns. See how they've educated people on everything from growing veg in the era of rationing to immunising children against horrible diseases. Feels like that needs some kind of 'hip hip hooray!' at the end of it.