Everything you need to know about Naoshima, Japan
Japan’s tourist numbers have well and truly exploded over the past few years, with 2025 set to have been the country’s biggest ever year for international arrivals. That’s not likely to change anytime soon, with the Land of the Rising Sun increasingly popular for 2026. But that doesn’t mean you have to find yourself stuck in a throng of tourists if you’re planning a trip to the country. Part of Japan’s vast appeal is that there is so much to explore beyond the obvious cities like Tokyo, Kyoto and Osaka.Enter Naoshima, an island on the Seto Inland Sea – and one of the world’s foremost art destinations. Dubbed Japan’s ‘art island’, it’s a one-mile wide, three-mile long feast of modern and contemporary art unlike anywhere else on the planet.Yayoi Kusama, Claude Monet, Andy Warhol, Jean-Michel Basquiat, Yves Klein, Cy Twombly, Hiroshi Sugimoto, Jackson Pollock… pretty much every giant of modern art has a piece on Naoshima. Even more remarkable is that the art isn’t just in museums; it’s all over the place. You’ll find sculptures, installations, paintings and photography on Naoshima’s hills and at its ports and viewpoints, on its beaches, piers and cliffs, in its forests and fields, towns and houses.
Photography: Shutterstock
If Art Island sounds like your cup of tea for 2026, turn to your unexpected travel partner, Lloyds, to help plan your trip with ease. Changing tax rules this year means that flights into Japan could get more expensive – so there’s no better time to use the