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Until recently, Sacramentans shied away from calling their city ‘destination-worthy.’ California’s capital rose to the forefront of the popular consciousness in 2017 with the Oscar-nominated film Lady Bird, backed by a highlight reel of the city’s most charming corners and canopied boulevards. Even then, the protagonist told New Yorkers she was from San Francisco.
Over the past decade, the place of policy wonks has been adding adventurous culinary diversions and the sleek Golden 1 Center for Kings basketball and big-ticket concerts, all while clinging onto its jankiness in the form of a lively arts scene and underground local music. The hotel industry is following suit, offering Vegasy, slick luxury hotels as well as charming B&Bs for a city that’s finally ready to say, without irony, ‘Come visit.’