Lisa's full Thailand tourism video just dropped and it's gorgeous!

We already know Lisa is Thailand's tourism ambassador now, right? Well, after teasing the campaign in early January, they've just released the full video. If you caught the snippets floating around social media, the complete version of Feel All The Feelings is finally here to give you the complete picture of what Lisa's been up to in her new role.

The film puts Lisa front and centre as she explores the kingdom, but instead of just showing off temples and beaches, it focuses on the emotions and experiences you get when you're actually there. Lisa plays the pathfinder, leading viewers through what the Tourism Authority of Thailand (TAT) calls 'Unseen' Thai destinations, the kind of places that don't always make it onto the typical tourist trail but locals absolutely love.

She's got company too. Thai stars Metawin 'Win' Opas-iamkajorn, Kanawut 'Gulf' Traipipattanapong and Pongtiwat 'Blue' Tangwancharoen join her on screen, helping to show off different corners of the country and the feelings each place brings out. It's not just about where you go but how it makes you feel when you're there.

The official launch happened on January 28, with TAT making a big deal about repositioning Thailand as a 'Quality Leisure Destination'. What that actually means in practice is they want visitors to see Thailand as more than just a holiday spot. Every interaction, whether it's with locals, the culture or just soaking up the atmosphere somewhere, is meant to create memories that stick with you long after you've left.

Ms Thapanee Kiatphaibool, TAT's Governor, sums it up. 'TAT believes that sharing Thailand's beauty through Lisa's perspective will help travellers see Thailand as a leading quality destination with depth beyond scenic attractions,' she says. 'Every experience is full of value, and every moment of travel carries meaning.' The goal is for people to visit, fall in love with the place, come back again and tell everyone they know about it.

There's also a push for Thai locals to step up as 'good hosts' and create quality experiences for visitors. It ties into TAT's bigger Trusted Thailand initiative, which focuses on making sure the country feels like a safe, reliable choice for travellers who want more than just a standard package holiday.

Whether you're already planning a Thailand trip or just curious about what Lisa gets up to as tourism ambassador, it gives you a fresh take on a destination that clearly has more stories to tell.