Ananta
Photograph: Ananta
Photograph: Ananta

Thailand’s top 12 jewellery brands

Thailand’s love affair with bling has been raging for centuries. Even the country’s former name, Siam, means ‘gold’in Sanskrit.

Kraprib Premsinee
Contributor: Aydan Stuart
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Thailand’s love affair with bling has been raging for centuries. Even the country’s former name, Siam, means ‘gold’ in Sanskrit. There are three main pillars of Thai jewellery: silver, gold and gems. Silver is often tied to northern hill tribes, known for intricate handwork passed down through generations while Thai goldsmithing was once reserved for royalty. The use of gemstones as ornaments can be traced back to the Ayutthaya period. 

Today, while styles have evolved, the craftsmanship and sparkle live on. Many brands continue to celebrate by working with  local communities that use techniques passed down through generations, weaving Thai cultural elements into their designs. Thai jewellery remains rooted in detail, meaning and a deep connection to tradition.

From delicate charms to bold statement pieces, the Big Mango offers a stunning array of locally-crafted jewellery to suit every style and budget. Based on recent online buzz, global recognition and appearances in fashion shoots, everyday looks, and even on the big screen, we've curated a list of the city's finest jewelry ateliers. Here are our top picks for the best of Bangkok's bijoux.

1. Yvis

What started as a small passion project has grown into a jewellery brand that moves far beyond fashion. From sharp, distinctive branding to artist collaborations and the tiniest design details woven into every collection, Yvis treats each piece like a miniature work of art – sparkling, expressive and quietly magnetic, all at prices that won’t make you shudder.

The collections span a wide spectrum of styles, whether you’re leaning into full-glam drama, dressing down for a busy day out, or keeping things effortlessly casual. Whatever the mood, Yvis slips in as that small but powerful finishing touch that pulls a whole look together.

B159-B3,800. Siam Square One, Siam Center, Central Ladprao, ICONSIAM. 

Instagram: @yvis.s

2. Ravipa

Belief may evolve with the times, but the comfort of carrying an amulet never really goes out of style. And when faith meets thoughtful design, Ravipa is one of the first names that comes to our mind.

This modern spiritual jewellery brand has completely rewritten the image of traditional talismans. What began as an online venture has grown into a cult favourite thanks to its clean, minimalist designs that speak fluently to a new generation. It’s for those who, in their heart, still want to manifest, but want to keep it subtle at the same time. 

These pieces stand beautifully on their own, while quietly carrying deeper meaning – making them great gifts for the devoted or a stylish way to open yourself up to a little more spirituality that’s also aesthetically irresistible. 

B1,100-B22,000. Siam Square, CentralWorld, Mega Bangna, One Bangkok, Emporium, Siam Paragon, Emsphere. 

Instagram: Ravipa

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3. Valichain

A beloved brand among Thais, known as the go-to for classic, everyday style. It is praised for offering stylish, high-quality pieces at affordable prices. The designs are versatile and made to mix and match with one another, reflecting the founder’s belief that accessories should add a touch of fun, especially on days when you want to dress down but still care about your look. New and playful collections are released regularly, but don’t wait too long – they tend to sell out fast.

4. AKE AKE

Raised in a family with over 20 years of silver-making expertise, the owner used this knowledge to build AKE AKE, a jewellery brand with a love for timeless Thai handmade techniques. At the heart of AKE AKE is a commitment to creating detailed, heirloom-quality 925 sterling silver pieces. The brand’s design vibe is medieval Europe meets modern cool. Inspired by British and European history, old-world rituals and antique silver artistry, AKE AKE puts a fresh spin on the past.

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5. Pacharee

At Pacharee, every piece begins with the beauty of the stone itself. The brand celebrates the natural quirks and character of each pearl and gem, letting their imperfections guide the design. Using free-form cuts and delicate slices, Pacharee reveals the raw, untouched essence of each material – creating jewellery that feels personal and connected to nature. With styles ranging from feminine to masculine, the brand offers something for everyone to explore and wear as an expression of their own individuality. Their pieces are spotted in the latest Mike White’s series, The White Lotus.

6. Her Kind And Co

Not everyone is drawn to high-shine sparkles. If your idea of luxury leans quieter, more refined, restrained and less showy, then maybe real pearls are the answer. And where better than Herkindnco to capture that understated elegance you’re looking for?

Whether paired with gold, silver or finished with a subtle diamond accent for just a hint of shimmer, every piece uses genuine pearls. Their charm lies in their individuality: each one shaped organically by nature, no two exactly alike. At the same time, the brand also offers carefully cut and polished collections, sculpted into more intentional forms. 

B490-B2,000. Buy online. 

Instagram: Herkindnco

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7. Ananta Jewelry

Diamonds may be a girl’s best friend, but you no longer need to wait for a black-tie invite to wear them the right way. That’s because Ananta Jewelry reimagines fine jewellery through a contemporary lens, blending market insight with meticulous attention to the small details that quietly set great pieces apart.

Designed to be worn often (not saved for ‘someday’ – we all have that habit, let’s be honest) Ananta’s diamonds are made to slip seamlessly into everyday wardrobes. They work with everything, elevating even the simplest look, while still holding their own as a subtle statement. Because truly, good jewellery shouldn’t spend most of its life tucked away in a box.

B4,300-B36,000. CentralWorld, Siam Paragon, Central Pinklao, Central Grand Rama 9, Central Ladprao. 

Instagram: Anantajewelry

8. Pattaraphan

As the name Pattaraphan suggests – it means ‘beautiful skin’ in Thai – the brand’s jewellery is designed to become part of the body, enhancing your natural form with pieces that feel both intimate and artful. Known for its genderless, avant-garde approach to fine jewellery, Pattaraphan’s signature style blends bold textures, sculptural shapes and minimalist forms. Each collection tells a personal story drawn from the founder’s childhood memories, lived experiences and meaningful cultural symbols. The brand has gained international recognition, with style icons like Gigi and Bella Hadid wearing its pieces as part of their everyday looks.

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9. Sarran

Inspired by Thai womanhood and the art-to-wear movement, each piece by Sarran reflects the founder’s deep love for tradition and design. Handpicking blooms from a Thai garden – like jasmine and tropical milkweed – Sarran draws inspiration from the delicate beauty of local flora. The brand’s designs have caught the eye of many, including global names like Blackpink’s Lisa. In a recent collaboration with Jim Thompson, it introduced earrings crafted from Thai silk. More than just accessories, Sarran’s pieces are wearable stories, made with deep-rooted pride in Thai artistry.

10. mormormor

mormormor is jewellery reimagined – wearable art with meaning. It’s built on creativity, inclusivity and sustainability, celebrating Thai craftsmanship through genderless designs. It includes adaptable styles and materials reclaimed from past use. These ideas reshape how we see jewellery – blending beauty with purpose. Each piece has its own charm: one inspired by the strong lines of a gate, called the private zone collection, the other by the soft, flowing curves of flower pollen. The brand has made its mark around the globe, popping up in cities like Tokyo, Hangzhou and New York. 

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11. Thammada Studio

If you have a chance to visit Thammada Store, take your time strolling through the displays. The shop showcases detailed and delicate designs that elevate your everyday attire. From boot-shaped earrings to Tamagotchi-inspired rings, the collection transforms familiar objects into wearable art. Styles range from whimsical to cool and chic. Floral motifs also feature throughout – elegant without being overly feminine – including a standout design inspired by the traditional Thai flower garland. 

12. Umadebrand

If you like your jewellery to say something – about who you are, or how you feel about someone else – Umadebrand has got you covered.

Threading classic design into every piece and creating jewellery that feels not only beautiful, but lasting, they focus on the timeless instead of chasing trends. A big part of this brand is the effort they put into carrying a sense of meaning with every piece and collection – turning something small and wearable into a quiet storyteller.

And beyond these story-led, ready-to-wear pieces, Umadebrand also lets you tell your own story with custom-made designs – think of names, milestone moments or whenever you want the sentiment to last far longer than the day itself. 

B660-B1,500. Buy online. 

Instagram: Umadebrand.official

For more information, contact the brand directly.

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