Chance the Rapper is getting involved with his favorite baseball team in a big way this season. Not only is he throwing out the ceremonial first pitch at the White Sox home opener on Friday, he's also narrating a pump up video that will be shown on U.S. Cellular Field's new video screen and designing new merchandise for the team.
This afternoon, Chance revealed three redesigned White Sox hats via his Twitter feed, each of combines iconography that was used to represent his backing band, the Social Experiment with historical team logos. A gray pin-striped hat depicts the team's ’30s logo, a blue hat reimagines the Sox batter graphic that was used throughout the ’80s and a black cap puts a spin on the modern, old English-inspired wordmark.
I partnered with New Era to redesign the White Sox cap. https://t.co/m5rYnxicio pic.twitter.com/C3zrYpExea
— Lil Chano From 79th (@chancetherapper) April 6, 2016
There's no word yet on whether or not the team will wear any of Chance's hats on the field, but fans will be able to purchase the new caps beginning on April 8 via Chance the Rapper's website. For now, you can enjoy an endearingly goofy advertisement for the baseball caps, which (sadly) does not feature any new music from Chance's upcoming mixtape.
