The Chicago Blackhawks are about to hit the city's streets. No, the team isn't having a premature championship parade. Instead, five Divvy bikes are getting red and black paint jobs to celebrate the beginning of a new Blackhawks season. Each bike features the #BLACKHAWKSBIKE hashtag and a player's jersey number (2, 10, 19, 81 or 88). The bikes will join the fleet after making their debut at tonight's Blackhawks Training Camp Festival at United Center.
Much like the #DIVVYRED campaign in July, anyone who snaps a picture of one of these bikes and posts it on Facebook, Twitter or Instagram accompanied by the #BLACKHAWKSBIKE hashtag will be entered in a weekly drawing for Blackhawks prizes through the end of October. Want to get your hands on four tickets to a Blackhawks home game, a hockey stick autographed by Patrick Kane or one of Jonathan Toews' jerseys? You'll need to watch your local Divvy station with the quiet intensity of Corey Crawford staring down an opponent.