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Frida: Immersive Dream
Photograph: Michael Browsilow

An exhibition dedicated to Frida Kahlo will replace “Immersive Van Gogh” next year

“Frida: Immersive Dream” brings the iconic Mexican artist’s life and work to immersive scale.

Emma Krupp
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Emma Krupp
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In February 2022, after a yearlong run at the Germania Club Building in Old Town, the wildly popular experiential art exhibit “Immersive Van Gogh” is set to be replaced by a new visual spectacle from production company Lighthouse Immersive—this time dedicated to the work of Mexican painter Frida Kahlo. 

Kahlo, whose work famously melds elements of folk art and magical realism, is perhaps best known for her self-portraiture and portrait work (like “Diego and I,” which recently sold for nearly $35 million at a Sotheby’s auction). Much like its predecessor, “Frida: Immersive Dream” will showcase animated video projections of some of the artist’s most iconic paintings, including works like “The Two Fridas” and “The Wounded Deer,” alongside a selection of drawings, iconography and photographs of the artist at various stages of her life.

The images have been rendered in digital format by Italian designer Massimiliano Siccardi (who also worked on “Immersive Van Gogh”), with an accompanying score from composer Luca Longobardi. But don’t expect a one-to-one experience with what you might have glimpsed in “Immersive Van Gogh”: In a statement, Lighthouse Immersive producer Corey Ross called the Kahlo exhibit’s presentation “very distinct” from the style the team used in presenting van Gogh’s paintings, jumping around eras of the Kahlo’s work in an attempt to illuminate themes from the artist’s life, from her feminism to her involvement in the Mexicanidad movement. 

“[Siccardi] does not try to unify the many styles Kahlo used in her lifetime, but instead, presents them to us as a series of kinetic tableaus that may initially contradict—but eventually illuminate—each other,” Ross said. 

Ready to immerse yourself in yet another artist’s work? Tickets for “Frida: Immersive Dream” are on sale now and start at $39.99; the exhibit will open at the Germania Club Building on February 24, 2022 and is scheduled to run through May 28, 2022, with additional displays in cities like Boston, Dallas, Los Angeles and Denver. In the meantime, take a sneak peek at the colorful experience below.

Frida: Immersive Dream
Photograph: Michael Browsilow
Frida: Immersive Dream
Photograph: Michael Brosilow
Frida: Immersive Dream
Photograph: Michael Browsilow
Frida: Immersive Dream
Photograph: Michael Browsilow
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