Chance the Rapper doesn't need to drive for Lyft to generate extra income—he can just drop a few new tracks or release a fresh color variant of his signature “3” hat if he needs the cash. But Chance is known for his philanthropical pursuits, including a recent $1 million donation to mental health services in Chicago, so it's no surprise that the local hip-hop star picked up some passengers to promote his latest fundraising initiative for his SocialWorks nonprofit.
In an Undercover Lyft video that was shared by the rideshare company earlier today, Chance took the wheel sporting a stocking cap and dark sunglasses as he picked up unsuspecting Chicagoans. In the video, which you can watch below, Chance spends a lot of time talking about himself with his passengers, none of whom seem to realize that they're riding with the city's most famous rapper until he ends the charade, takes off his glasses and puts on a baseball cap.
While it's a bit fishy that each participant in the “undercover” video sits in the passenger seat and gets dropped off in the same parking lot, we're willing to (mostly) suspend our disbelief in the name of Chance's cause. As Chance reminds several of his passengers, Lyft users can use the app's Round Up and Donate feature (accessible via the app's settings tab) to have each of their fares rounded up to the closest dollar amount, with the difference donated to a charity or nonprofit, including SocialWorks' New Chance Fund.
Watch the Undercover Lyft video below and remember that every time you hop in a rideshare, you could be part of a good-natured prank staged by a well-meaning local celebrity.
