Birchbox is making another push into the offline world with a pop-up shop inside Gap stores across the country. In three of the NYC locations, you can buy special Birchbox + Gap boxes for women ($30) and men ($60), plus the Herald Square outpost features a BYOB station (that’s Build Your Own Birchbox) with a special event on Tuesday, where you can sip champagne, receive 30 percent off Gap clothing and nab free makeup touchups. Just make sure you RSVP
here.