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Photograph: Shutterstock
Photograph: Shutterstock

The latest line-up from Häagen-Dazs delivers big city vibes in ice cream form

The sweetest spin on street food

Written by Mariette Williams (Time Out). Paid for by Häagen-Dazs

Most true foodies would agree, getting to know a new place starts on the ground—with a sampling of its street foods. Maybe hot dogs, tacos, and kebabs come to mind, but these eats can also include some decadent sweets (think: churros, waffles, and black-and-white cookies). It’s this kind of portable food culture that’s inspired a new capsule ice cream collection from Häagen-Dazs called City Sweets. Each of the line’s five flavors combines classic treats found in big cities. 

And the whimsical ice cream variations aren’t the only thing that’s new in town: the Häagen-Dazs cartons were designed by Brooklyn-based pop artist Jade Purple Brown, who’s known for her strong sense of play and use of vibrant colors and bold shapes. “I designed these to lift the viewer’s spirit, bringing them into my world of freedom and fun,” she says. “I wanted to translate each flavor cue in an abstract and artful way that was sure to grab people’s attention. You can see this in the dynamic swirls of color, mirroring the shape of a long chewy churro, or the pink cloud-like pattern, imitating the round forms of fluffy cake pops,” Brown says.

And, really, you don’t need an occasion to eat ice cream (it’s always a good time), but if you’re going to indulge, it might as well be the richest, creamiest, quality blend. The beauty of Häagen-Dazs is that every recipe has started the same way since the company churned its first batch in 1960—with a few simple ingredients: eggs, milk, real cream, and sugar.  

Maybe you already have your favorites on rotation, but guaranteed, this new collection is about to get front-of-freezer status. You should try them all (like right now), but if you need a guide to the goodness, consider this the most heavenly handbook you ever did read.    

Black & White Cookie
Photograph: Häagen-Dazs

Black & White Cookie

Far from basic, the black and white cookie is a staple of bakeries, bodegas, and coffee shops—particularly in New York where they were created—and now it comes in a velvety ice cream incarnation (why didn’t someone think of this sooner?). The base is Haägen-Dazs’s iconic Vanilla Bean ice cream with just the right amount of soft cookie chunks and chocolate frosting mixed in—so you can eat your ice cream (and cookies) with a spoon. Psst, this flavor is Brown’s fave. “I’m obsessed!” she admits. “Cookies and Cream has always been my go-to flavor, but this version takes it to a whole other level with decadent pieces of shortbread and rich swirls of chocolate.” 

Chocolate Peanut Butter Pretzel

When you can’t decide between a sweet or salty snack, Chocolate Peanut Butter Pretzel combines thick, decadent peanut butter and salted pretzel pieces—so you don’t have to pick just one. Scoop yourself a bowl, enjoy straight from the container (who are we kidding?) or, devour this flavor in bar form for a little bit of bliss anywhere. 

Dulce De Leche Churro

If you love churros just as much as we do, this flavor will definitely make your shortlist. Made with  Haägen-Dazs’s creamy Dulce De Leche ice cream and gooey caramel sauce with pieces of crispy churros tossed in the mix, Dulce De Leche Churro ice cream is a perfect companion for your next streaming sesh—and the bar-sized version is great for when you want to savor one sublime moment.

Summer Berry Cake Pop

Infused with Haägen-Dazs’s original Strawberry ice cream, cake pieces, and a tart raspberry sauce, smooth Summer Berry Cake Pop ice cream is basically like a full-on birthday party in a container. In case that’s not enough, there’s also a limited-edition Summer Berry Waffle bar with strawberry ice cream —and a chocolate-covered shell with crunchy waffle bits. The topping to ice cream ratio is such that every bite is perfectly balanced. 

Coffee Chocolate Brownie

Calling all coffee and chocolate lovers: This flavor is the ultimate pick-me-up when that afternoon slump sets in (or anytime, really). A scrumptious medley of Haägen-Dazs Coffee ice cream, soft brownie crumbles, cocoa nibs, and a satisfying swirl of espresso fudge sauce, Coffee Chocolate Brownie is the ultimate experience for the connoisseur. 

Find luxury around every corner—dip into creamy dreamy magic from the City Sweets collection at Haä

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