Top Thai fashion brands for a stylish Songkran

April Pool Day built its following as an Instagram-famous vintage swimwear shop before boutiques followed. The edit spans colour-blocked one-pieces, red-and-blue contrasts, stripes and animal prints – all cut to actually wear beyond the pool. Pair with their cover-ups, woven wide-brimmed hats and semi-espadrille sandals, and the whole look lands without trying too hard. Menswear and kids' options too, if you're coordinating.

One-pieces from B1,690 at aprilpoolday.com.

15 Sathon Soi 9, Yan Nawa, Sathon. 098-246-5369. Open daily 10.30am-6pm. Also at: 2/F 140 Thong Lo 4, Watthana (open daily 10am-7pm); 3/F 240/5 Siam Square Soi 2, Pathum Wan (open daily 11am-8pm).

IWANNABANGKOK – self-described as ‘Bangkok’s teenage catalogue’ – leans into irreverent, hyper-local graphics like Sak Yan prints, Gogo Boy motifs and boxer iconography splashed across easy, wear-in-the-heat tees. 

For Songkran, the brand drops its aptly titled ‘Wet’ series – a water-ready lineup made for getting fully drenched. The range spans ‘Wet Drop’ tees, ‘Wet Woman’ tanks and shirts and long-sleeve options, alongside standouts like the Wet Black Loose Tank in a quick-dry polyester–spandex blend. It does not get more on-theme than this.

On 13 April, it spills offline with the ‘Wet Office’ party at its flagship – a free-entry, late-start splash fest that turns the store into a full-blown Songkran scene.

Tees and tanks from B1,890 at iwannabangkok.com.

42 Naradhiwas Rajanagarindra Rd, Si Lom, Bang Rak. 088-782-4151. Open Mon-Fri 12pm-8pm, Sat-Sun 2pm-8pm.

Founded in 2017, The Only Market creates unique lifestyle pieces from recycled materials, rooted in Bangkok’s history and culture. Crafted by artists, artisans and local heroes, the handmade, intentionally imperfect designs blend familiar elements with fresh twists – from cotton Bangkok tees with a subtle vintage feel to Muay Thai-inspired short-sleeve shirts and Hawaiian-cut graphics, all with a distinctly Thai angle. Accessories including bags, caps and keyrings round out the look.

Bangkok Tee B1,790; accessories from B490.

Siam Square Soi 3, Rama I Rd, Pathum Wan. Open daily 10am-10pm.

Good Goods – part of Central Tham Social Enterprise – highlights products that support local artisans while preserving cultural heritage. Committed to sustainability, all profits go toward community development. The Songkran essentials here are the handwoven krajoob (a type of woven grass) summer bags adorned with elephant motifs – doubling as both a stylish summer bag and a local souvenir – alongside tie-dye shirts and Hawaiian-cut pieces that bring colour without the carbon guilt.

Woven bags from B790; clothing from B1,200.

1/F Central World, unit D124-126, Ratchadamri Rd, Pathum Wan. 02-640-7000. Open daily 10am-10pm.

Athleisure holds up well in the middle of a water fight. Ori by Jaspal, launched on Siam Centre’s ground-floor sportswear strip, comes with a clear brief: fabrics developed for Asian skin tones and fits that account for local proportions, drawing in a studio-to-street crowd that treats activewear as a baseline. Leggings paired with a sports bra make for peak Songkran utility dressing – fast-drying, body-conscious and comfortable through hours of soaking.

Sports bras range from B990 to B1,590; leggings from B1,890 to B2,590.

G/F Siam Centre, 979 Rama I Rd, Pathum Wan. Open daily 10am-10pm.

Nature-inspired prints, gradient washes, and tones that sit solidly in bright – not neon, not washed out. Wood and Mountain's unisex pieces range from patterned to full graphic print, with summer dresses that make sense for the heat. 

Clothing from B890.

867 Charoen Krung Rd, Talat Noi. Open Tue-Sun 12pm-8pm.

TRES is three floors of nothing but Thai-designed fashion – over 100 local brands under one roof on Siam Square Soi 5. Another multi-label boutique that stocks the cutest trending designs, Tres has become a fast favourite with its Siam Square outlet offering a few levels to languidly explore, from preppy clothes to distinctive accessories. It's the best single-stop for discovering smaller Thai labels you'd otherwise only find online – Y2K crop tops to refined bags and jewellery. 

Prices vary by brand, typically B590–B2,500; tresfashion.co.

Siam Square Soi 5, Pathum Wan. Open Mon-Fri 12pm-9pm, Sat-Sun 11am-9pm.

Blackdog BKK has been doing stretchy fabrics, disproportioned silhouettes, patterns that reference history since 2015. Their tie-dye line is the Songkran sweet spot: bold washes of colour that look intentional when soaked, not ruined. The kind of piece that photographs well at noon and still holds up by midnight!

Shop the tie-dye edit at @blackdogbkk on Instagram or blackdogbkk.com.

Available at FRANK. Emsphere and Siam Center, Garcon Dept. Siam Soi 2, The Urban 2/F Gaysorn Amarin.