In addition to being the land of highways, LA is also the land of billboards. And for artists, what better way to display your work than to blow it up and display it next to a freeway for tens of thousands of fuming drivers stuck in traffic to see? That's the concept behind The Billboard Creative—a nonprofit that turns billboards into public art.
The group created a 15-billboard installation last year, and in 2015 they're doubling their efforts. The curator of this year's installation, artist Mona Kuhn, wants to "stop traffic with art," which she will attempt to accomplish with a collection of more than 30 carefully selected billboards. Ed Ruscha, Jack Pierson, Andrew Bush, Shane Guffogg, Kim McCarty and Panos Tsagaris are among the artists participating in this year's project.
The Creative is unveiling its first billboard on December 1, and is rolling out the rest of the display by December 7. They're going up at intersections throughout LA, including Sunset and Vine; Beverly and Laurel, and Hollywood and Western. You can find a map pinpointing each location on the group's website or by downloading the ArtMoi app.