José Eber

For more than three decades, José Eber has reigned supreme over the Beverly Hills hair scene, taming the tresses of everyone from Farrah Fawcett to Cher. Today, a new generation of Hollywood flocks to his pristine Waldo Fernandez-designed salon on Canon Drive to experience the magic of the hair maestro himself (cuts start at $500, which includes a blow dry with a senior stylist). Color fanatics swear by Rivi Tauber (base color starting at $110) and for the premiere hair extension expert, book an appointment with Mela Murphy (full-head starting at $3500).