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A four-block pedestrianized stretch that runs down Third Street from Wilshire Boulevard to Colorado Avenue, Third Street Promenade is a pleasant but bland parade of mostly familiar names (Gap, Starbucks et al). The restaurants are ordinary, but the Wednesday morning farmers' market makes up for it. At the Promenade's southern end is the revamped Santa Monica Place shopping center, which reopened in August 2010.
Santa Monica illuminates the Third Street Promenade with a canopy of rainbows lights as part of this citywide LGBTQ+ celebration. Fridays through Sundays, you’ll find a market at Santa Monica Place stocked with 15 local LGBTQ+ vendors, plus DJ sets on weekends. Look out for even more live events on the Third Street Promenade from June 17 to 19, including an episode of the Mortified Podcast, an outdoor market and an aerobics class.