Roam the stalls at this Memorial Day arts festival, sample the food and listen to the music—and then take a dip in the nearby Pacific. A few logistical changes for the last few fests have streamlined the layout: You’ll still find on-the-street stalls and sidewalk vendors along Hermosa and Pier Avenues, but there’s now live music at the beach (one of five stages throughout the fest), and there’s a proper carnival (with a wine garden) inland at Pier and Monterey Boulevard.
When is Fiesta Hermosa?
This year’s event takes place Saturday through Monday—May 24, 25 and 26, 2025—from 11am to 7pm on the weekend and 11am to 6pm on Monday. You’ll find it along Hermosa and Pier Avenues. The carnival runs from noon to 8pm Saturday and Sunday, and noon to 6pm on Monday.
Is Fiesta Hermosa free?
Yes, though food, drink, games and craft vendors will of course cost you. Also, the Garden, a 21+ area with drinks and music, has a $5 cover fee.
Is the event dog-friendly?
The gated Garden area of the event isn’t dog-friendly (and, as is the case in nearly all of L.A. County, neither is the beach), but you’re welcome to bring a dog with you to the rest of the Fiesta.