For the white-collared wayfarers wandering the streets north of Madison Square Park, NoMad is a depressingly apt name. Sure, the neighborhood has seen a much-welcome rise in upstanding restaurants, but finding an any-day gastropub that doesn’t reek of postgrad brewskies is harder to come by. Who better to fill the void than Daniel Humm, Will Guidara and Leo Robitschek, the James Beard Award–winning trio behind neighborhood stunners Eleven Madison Park and the NoMad, who expanded the latter to include this elegant saloon inside the NoMad hotel, teeming with lofty pub grub, digs worthy of 007… oh, and $198 cocktails.
ORDER THIS: Nope, that $198 ticket is not a mirage. The Vieux Carre—flush with 50-year-old cognac—sits pricey under the Reserve Cocktails list, but there are pocket-friendlier picks for those of us outside the 1 percent: a refreshing, textbook Pimm’s Cup ($16) comes with a sharp snap of ginger, and the gin-and-vermouth English Heat ($16) finishes with a satisfying kick of jalapeño-infused agave.
GOOD FOR: A won’t-break-the-bank taste of EMP extravagance. Want to try Humm’s famed carrot tartare without dropping $225? That staple gets tempered down to a $15 clamp-lid jar of ground taproot, dotted with sunflower seeds and a cured quail egg. And the NoMad’s star fowl, the foie gras–and truffle-loaded roasted chicken ($82), also gets a tavern overhaul as a neat potpie ($36) that gets cracked soufflé-style to fit a skewer of seared foie.
THE CLINCHER: With a mob-movie masculinity, the fireplace-lit space harks back to the late 19th century, when the area was dubbed the Tenderloin due to its beefed-up casinos, brothels and crime. Fittingly, the bar is the most boisterous of the hotel’s bunch, a dazzling anomaly of a pub. NoMad’s nomads: Here is your home away from home.
|Venue name:||The NoMad Bar||Contact:|
10 W 28th St
|Cross street:||between Fifth Ave and Broadway|
|Opening hours:||Mon–Tues 5pm–1am; Wed–Sat 5pm–2am; Sun 5pm–midnight|
|Transport:||Subway: N, R to 28 St|
|Price:||Average cocktail: $16. AmEx, Disc, MC, V.|
|Do you own this business?|
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Average User Rating
4.3 / 5
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Who doesn't love this spot! It's a great hotel and they have more than you can ask for with regards to food and drink. TIP: If you arrive late in the evening and have a hard time finding room at the bar, tell the maître d' that you'd like to see the food menu and you'll be seated immediately. Much faster than standing in a line for your drink.
My go to spot when entertaining or when I want to make sure I have a pleasant nite with amazing drinks. Walk through the dinning room & end up in a beautiful gold lit room w/floor to ceiling wood & mirror shelves lined up w/bottles upon bottles of liquor. Most think that's it. But off to the side is private dining room/bar for hotel guests. BUT thats not it!!! Your not done. Walk through the heavy velvet curtain hallway & you find yourself another room lined with plush leather seat booths. A bar with stools that allows you to see how the mixologists make their magic. Going in a group?? Make sure to order one of their fantastic drinks in the enormous & gorgeous crystal drink dispenser. Make sure to get you camera ready because it a drinkers dream come true. Hungry??? My favorite is the burger. Delicious fries, a mouth watering burger & a phenomenal drink here always makes for a nice nite out on the town.
We are in love with the decor and cocktails. There are several different bar rooms so it doesn't get too crowded, which is nice after a long day in the office. Our favorite spot was the library room--but get there early because after 4/5pm they close the room to hotel guests.
The dark woods, elegant decor and dim lighting make the NoMad Bar a sleek spot for meetings, date night drinks or a nightcap. But as comfortable as the space is, the drinks are the main reason to go—from thoughtful, well-made non-alcoholic drinks to perfectly crafted cocktails, like the deep and mysterious Black Dahlia, with mezcal, sherry, unicum and orange curacao, there’s a lot to work through. Luckily there's also a a small menu of excellent bar snacks, including fried chicken with chili-lime yogurt, a black truffle chicken pot pie and a $7 scallion and potato flatbread, perfect for soaking up a cocktail.