Time Out says
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The new restaurant inside the Soho Grand Hotel is a modern, greasy spoon that's open 24-hours, exceedingly rare in today's dining scene. Inside its salmon-colored, almost Palm Beach-esque interiors, Soho Diner offers New Yorkers breakfast basics such as (yes) avocado toast, a smoked salmon platter and egg sandwich with chili mayo and roasted tomato on sourdough English muffins. The menu’s dishes get a bit more creative with raclette-doused disco fries, semolina pancakes with strawberry butter and burrata and preserved lemon syrup blintzes, but, overall, the point here isn’t to dazzle customers with ingenuity, rather more focused on comfort and strong hospitality.