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Aether men’s half-zip jacket, $325
Named after Plato’s fifth natural element, this L.A. brand’s sleek athletic wear finds its first NYC home in an industrial 2,000-square-foot space. It features metal furnishings and white LED display lights juxtaposed with custom-crafted wood crates and a log-lined back wall. Both men and women can transition from a morning jog to running errands while sporting the fashionable threads ($45–$825) and accessories ($30–$395). Shop zip-up jackets ($165–$825), ribbed circle scarves ($235) and fleece pullovers ($110).


Venue name: AETHERnyc
Address: 13 Crosby St
New York

Cross street: between Grand and Howard Sts
Opening hours: Mon–Sat 11am–7pm, Sun 11am–6pm
Transport: Subway: J, Z, N, Q, R, 6 to Canal St (Broadway)
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