Fjällräven

Following the success of a long-standing Nolita pop-up, this Swedish brand opens its first permanent NYC shop, creating a greenery-laden haven for all things outdoorsy. The weather-proof threads ($45–$700) and accessories ($30–$170) for men and women are mirrored by the shop’s decor, featuring earth-green walls, live plants and wooden fixtures handmade in Sweden. Pick up functional pieces made with the signature wind-resistant and quick-drying G-1000 fabric, including classic top-handle backpacks ($75), hooded ponchos ($300) and waterproof jackets ($220). Protect your new duds with Greenland Wax ($6–$10), which will keep you dry on the go.