Joe Fresh (CLOSED)

Shopping Upper East Side
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Joe Fresh (CLOSED)

The Canadian retail giant has turned this temporary pop-up shop into a permanent, 10,000-square-foot duplex, making it the city’s fourth year-round location (the others are in Midtown West and the Flatiron District). The decor mirrors that of the other spots, featuring orange accents, blown-up print ads, white walls and ultrabright lights. While the budget-friendly brand primarily offers wardrobe basics for both sexes, shoppers will find some on-trend items as well, including floral-print A-line skirts ($39) for ladies and multicolored boat shoes ($59) for men. We fell for classic pieces such as cotton maxidresses ($19–$29), silk button-ups ($39) and striped floppy beach hats ($14). Guys can score equally timeless plaid and gingham oxford shirts ($19) and cashmere sweater vests ($79).


Venue name: Joe Fresh (CLOSED)
Address: 1055 Madison Ave
New York

Cross street: between 80th and 81st Sts
Opening hours: Mon–Sat 10am–8pm, Sun 11am–7pm
Transport: Subway: 6 to 77th St
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