Macy’s Herald Square | Midtown West, NY

Shopping, Department stores Midtown West
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Macy’s Herald Square | Midtown West, NY
Photograph: Jessica Lin
Macy's Herald Square

Everything you need to know about visiting Macy’s Herald Square (151 W 34th St, NY 10001).

While the giant signs that adorn this department store with the label of “The World’s Largest Store” are not currently true, there’s no doubt that the flagship Macy’s is massive (with a big history to boot). For over a century, New Yorkers and visitors from the world over have been visiting Macy’s at its iconic location at 34th Street and Broadway. Though originally founded as a dry goods emporium in the 19th century, today shoppers flock to the store's 2.2 million square feet—which takes up a whole city block—to buy clothes, accessories and home goods.
 
Shop till you drop
As one of the few major brick-and-mortar shops specializing in mid-priced fashion left in New York in this age of online retail and luxury brand–palooza, Macy’s carries a large amount of designer names you recognize that won’t cost you premium prices—especially during the deeply discounted sales offered periodically throughout the year. The 63,000-square-foot shoe department is the biggest on the planet and carries everything from dress shoes and delicate stilettos to work boots and slippers. Last-minute gift shoppers might be overwhelmed by the sheer amount of options of perfumes, ties, scarves, watches and more, but great deals await those with patience.  
 
Bloom into spring
Every spring for over four decades, folks have flocked to the Macy’s Flower Show. Extravagant floral arrangements that use roses, violet, tulips and exotic plants you might have never seen before are used to make towering sculptures and stunning landscapes to reflect the year’s theme (past examples include a carnival and America the beautiful). In addition to bringing nature to one of Manhattan’s most busy commercial corners, the Flower Show is also an occasion to grow some knowledge at live demonstrations focusing on flora, fashion and food.     
 
Bring tidings of holiday cheer
After wowing millions of spectators in person and on television with the annual Macy’s Thanksgiving Day Parade, the store goes into full holiday mode. The elaborate, festive window displays with animatronic figures and snowy scenes are worth braving the crowds along Broadway in winter. Good little boys and girls (and, okay, grown-ups as well) can have their own miracle on 34th Street when they visit Kris Kringle at Santaland, the store’s seasonal Christmas extravaganza that’s complete with toy trains, elves and, of course, pictures with the big man in red.
 
Our New York editorial team is constantly updating and reviewing the best attractions, activities and venues across the city, so that you're always in the know, with the best of NYC. at your fingertips. Macy’s Herald Square was most recently updated with new tips on June 23, 2017.

By: Tolly Wright

Posted:

Venue name: Macy’s Herald Square | Midtown West, NY
Contact:
Address: 151 W 34th St
New York
10001
Cross street: between Sixth and Seventh Aves
Transport: Subway: B, D, F, M, N, Q, R to 34th St–Herald Sq
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Mary B
tastemaker

Macy's is a great place to come if you want 1000 shoes to select from but perhaps never see your family again! It is just SO MASSIVE (literally its the largest store in the world)! And if you're coming for one particular item, you'll likely never find it. Everything is sorted by brand, not type, so you have to look over the entire women's department to find all the different white t-shirts! Shopping here can be an entire days worth of work! But that being said, that is not really what the Herald Square Macy's is all about! Its not your normal department store! Its a historic landmark and a piece of New York culture. As a tourist it would definitely be fun to come here, wander around, ride the antique escalators, marvel at its size, and the fact that it has its OWN FOOD COURT! The architecture and history of this place is wonderful and certainly part of the soul of NYC. If you do find something to buy, there are cash registers everywhere, almost never a need to wait in a line, just have to find it! Good luck! Don't get lost! 

Adam V
tastemaker

This is the Macy's flagship headquarters, and does not disappoint. If you need retail therapy I'd check here. There are at least 9 floors or so of shopping (with the completely overwhelming perfume/makeup taking the ground floor), and the corporate office built on top. There are a bevy of food options (from full blown restaurants, to cafes, fast food, and snack spots), every kind of shopping imaginable (men's, women's, children, perfume/makeup, accessories, shoes, athletic, home, luggage, luxury, etc.), and the competitive pricing and discounting this retailer is known for. The staff is varied, but overall there is a modicum of decorum, generally politeness and willingness to help you buy. Cleanliness also varies, with the most luxury and highly trafficked areas spotless, to the relatively horrid 9th floor men's restroom that is dated, dusty, and more than a bit off-putting (to be fair, the female crowd holds sway, and I've been told that every female bathroom is probably better kept than most if not all of the men's rooms - but again, much higher volume of use). Overall, make sure to have targeted items and prices, if you're a serious shopper, as it is easy to get lost or side-tracked; but if you're just a casual observer it is fascinating to wander and watch the whole ecosystem at work.