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Reformation

Shopping, Boutiques Soho
Reformation
Photograph: Courtesy Reformation

Time Out says

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This eco-friendly brand gets another home with owner and designer Yael Aflalo’s second boutique (the other is on the Lower East Side). The environmentally friendly 2,000-square-foot space features energy-saving lighting and reclaimed birchwood dress forms. You’ll find house-brand goods made from repurposed vintage clothing, including high-waisted maxiskirts ($195), shift dresses with cutout details ($185) and V-neck rompers ($235). The store also carries goods from trendy brands, such as Reece Hudson oversize clutches ($695), Jennifer Fisher cuffs ($150–$500) and Cosabella lacy underthings ($19–$48).

Posted:

Details

Address: 23 Howard St
New York
10013
Cross street: between Crosby and Lafayette Sts
Transport: Subway: 1 to Canal St (Varick St); J, Z, N, Q, R, 6 to Canal St (Broadway)
Contact:
Opening hours: Mon–Sat 11am–8pm, Sun noon–7pm
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